Search engine Optimisation
- Is your web site being found by your potential customers?
- Does your web site rank well for popular search terms in the free, organic search engine listings?
- You may have the best website in the world but if no one can find it in a search engine
it may as well be invisible. - 80% to 90% of all website traffic comes from search engines such as Google, Yahoo and MSN
- Natural search engine results are much more effective than paid Search engine advertising
Search Engine Optimisation- SEO can greatly improves a website's search engine ranking on the three most popular search engines; Google, Yahoo and MSN as well as the other search engines and directories such as Alexa, Altavista and AllTheWeb.
Around 85 percent of all search engine traffic come from Google, Yahoo!, MSN or other sites that use their information such as AOL, Netscape and many other portals that use Google's results.
While exactly how Google ranks websites is unknown, it is generally accepted that the following are major factors:
- The number and popularity of websites linking to your website
- Quality of a page build
- Relevancy to the user
- Page title
- The amount of content available to the search engines
- The information architecture of your website
- Body content
- Meta tags
- Headings
- Link naming and destination
- Domain name age
Some unethical SEO companies will promise to rank you number one on Google but use methods that can end in your site being banned altogether. It's not too hard to get your website ranked number one on Google for some obscure term but it's much harder to rank well for popular key words and search terms. If something sounds too good to be true, it probably is.
Techniques such as links from link exchange sites and link farms can drop you page rank in Google. Link farms are huge networks of cross linked pages on one or more web sites, whose only purpose is improving the search engine ranking of those sites. Many of the search engines consider these links spam. They can lead to penalties from search engines or even having your site removed and blacklisted! You can read the Google guidlines for good SEO practices are on their website
If your site isn’t producing as many leads as you would like, give New Media Studio a call.
We will work with you to produce good, Search Engine friendly copy, targeted keywords and meta tags. New Media Studio have years of experience in designing and optimizing web sites for people and search engines and follow search engines guidelines and ethical SEO practices.
"As a Marriage Celebrants based in Noosa, one of the most popular destinations in the world for weddings, I needed to get my name out there. Having spent hundreds of dollars on print media I decided to bite the bullet.
I found the internet is the initial search tool couples use when planning a wedding. With this in mind I put my hard earned dollars into having a website professionally designed, maintained and positioned on the search engines to give me the best possible advantage.
Engaging the services New Media Studio has certainly enhanced my business to a greater degree. I now have a website that looks great and is a stand out. I had specific ideas of what I did and did not want, and Mark worked with those to create a site that is informative, functional, updated, fresh.... and NEW!!!!!.
My site www.marriage-celebrant.com.au is now often ranked on the first page of Google for weddings in Noosa. I would happily recommend New Media Studio to any business owner who is passionate about her business but needing that guiding hand to get their ideas and their name out to the greater world wide clientele."
Celeste Frances Scott -
JP Qual. Marriage Celebrant
We will determine the number of pages on your website found within the major search engines ; Google, Yahoo, and MSN. These in turn power the search engines like AOL, Altavista, AllTheWeb, and others.
We will then examination the internal linking structure including the link names and titles in your site. We improve your site navigation with linking strategies such as link text and destination file naming. We also look the addition or modification of a site map. We will work with you to develop the best set of keyword phrases for promoting your website. We look at the content of your website and your business and research the most relevant search terms.
Use the links below to submit your site to any of the major search engines
Search Engine Links- Google Submit - http://www.google.com/addurl.html
- Yahoo Submit - http://submit.search.yahoo.com/free/request
- MSN Submit - http://search.msn.co.in/docs/submit.aspx
- Google Webmaster Tools - http://www.google.com.au/webmasters/tour/tour1.html
- Google Analytics - https://www.google.com/analytics
- SEOMOZ rank Checker - http://www.seomoz.org/rank-checker
seo, google rankings, search engine optimisation, google, yahoo, msn, keywords, metatags